10th anniversary with everyone Ginza NAGANO Special feature on "This has buzzed"

The rich sweetness of the peach and the crisp texture of the nectarine are all in good condition. Nagano A new type of fruit born in the prefecture. Its deliciousness has made it popular and is now a summer staple.

As a brand-name dried persimmon with a beautiful appearance, its popularity and sales have increased dramatically. The millefeuille sandwiched with cheese and butter is surprisingly delicious.

"I never knew I could eat it raw!" And with the comments like this, many fans were captivated. Even short-season fruits can be obtained in fresh condition, directly from the production area. Ginza NAGANO That's why.

It was featured in the media as a salt-free fermented pickle, and was an explosive hit! Due to its popularity, it was also sold with a quantity limit.

Nagano "Frozen tofu" is a powder-shaped powder made from frozen tofu, which boasts over 90% of the market share by the prefecture, and is easily used and has become a hot topic as a healthy food.

Ginza NAGANO The staff also love "ShinshuMountain Day T-shirt"

On the back print Nagano An original T-shirt that depicts 70 famous mountains sitting in the prefecture.
ShinshuThere are also rumors that it is becoming a new standard clothing for mountain climbing. Recommended for hikers as well as for town use.

Sales began in 2015 with the cooperation of bakeries. The cute retro packaging and gentle taste loved by all generations have become extremely popular. Nagano Various media coverage has flooded with local bread from the prefecture! You can also enjoy a variety of different types on a daily basis Ginza NAGANO Unique to it.
Milk BreadThe milk fondue, which is arranged with a spread of cream, is also very popular, and the capsule toy with an acrylic charm package.

In line with the Zenkoji Temple opening ceremony held in 2015 and 2022, Ginza NAGANO A mini-turning pillar made from cedar release material used for the actual conveyor pillars has also been featured in the store.

A surprise event featuring a "vineyard" in the event space. Hundreds of people flocked to the finest grape picking experiences such as Shine Muscat, Nagano Purple and Queen Rouge®.

On a daily basisShinshuA week where you can enjoy soba noodles from all over the country. There are also some heart-warming things that customers come to visit every day.

Healthy and longevity, top class in the nation Nagano While eating "breakfast" from the prefecture,ShinshuI experienced and experienced various cultures, and learned about its wisdom. It's a delicious and happy moment before work in the morning.

A must-have for beer lovers, Nagano A tasting event where craft beer from the prefecture gathers together. There have also been some brands that are not usually enjoyed in Tokyo, such as beer from local breweries.

Experience curling at Karuizawa Ice Park, where the world championships are also being held. Even if you have no experience, you can enjoy a mini-game in the end with a 60-minute lesson.

As a special summer vacation event, a Jomon life experience event will be held at the Chisetsu Jomon Archaeological Museum, which houses the "Venus of the Jomon" and "The Mask Goddess." Parents and children enjoyed creating costumes inspired by the Jomon people, starting a fire, grabbing fish and cooking.

Kitazawa Masakazu'sShinshu・ Nagano Yamasato lunch to enjoy the seasons of the prefecture
Yokoyama Takako, a local cuisine researcherShinshuWe use seasonal ingredients that are unique to this product to create a long-lasting rice with just one soup and three dishes.